To mark this decade at the top with the famous surfer Kai Lenny, what better way than to launch an original poster campaign?
This poster captures Kai Lenny at the Jaws (Peʻahi) break in Maui, Hawaii, and forms part of the renowned artistic collaboration that propelled Lenny into the limelight. This photograph of Kai Lenny, taken in 2015, has been used in campaigns that have played a major role in raising the surfer’s profile in the world of big-wave surfing.
Country: France
Year: 2026
Condition: A+ / Excellent
Advertiser: TAG HEUER
Campaign: Designed To Win
Agency: DDB Worldwide / DDB Paris
Photographer © : Brent Bielmann
Printer: N.C
Printing process: Offset
Presentation: Rolling
Print run: Exceptionally rare, original first edition
French (fr-FR)